What is Instant Estimate HQ
An overview of the Instant Estimate HQ platform — what it does and who it's for.
Instant Estimate HQ is an instant pricing tool for HVAC contractors. You get your own branded estimator at a URL we host for you, and homeowners can get a real replacement estimate in under two minutes — without you picking up the phone.
Who it's for
Residential HVAC contractors who replace systems and want to turn anonymous website visitors into pre-qualified replacement leads.
What you get
- Your own branded estimator URL. Your logo, your colors, your pricing — hosted by us at your own address (e.g.
yourbusiness.instantestimatehq.com). Nothing to install on your website. - Pricing Prism™. Pulls property data, calculates the home's heating and cooling requirements, and matches it to three equipment options you've configured.
- AI follow-up. Reaches out to the lead, answers their questions, and pings your office when they're ready to book.
- A lead dashboard. Every estimate the estimator generates lands in your account, ready to work.
How a homeowner experiences it
- They arrive at your estimator URL — from a link on your website, an ad, or a direct send.
- They enter their address and answer a few questions about their home.
- They see three tailored equipment options with real prices and financing.
- You get the lead, the AI follows up, and they book.
Where to go next
- Brand new? Start with the Quick start.